‹ Back to courses

Social Media Trends

Course Banner

Lessons in this course

Social Media Trends

How to leverage the landscape for your business benefit

Lesson trailer

About the course

Businesses have had huge success on social media and many argue that it’s an essential tool for business growth. This course explores emerging social media trends in five key areas: social search, social commerce, customer service, authenticity and transparency, and AI. We consider how social media trends can be applied to your brand strategy, focusing on both the business benefits and business risks.

Your teams will…

  • Appreciate key developments within the social media landscape
  • Recognize how social media trends are impacting brands & platforms
  • Feel more confident in planning social strategy and avoiding disasters

Beneficial for


Ready to build a learning path?

If you’re ready to take the next step and start upskilling your teams, we’re ready to help. Get in touch with our team to start the process.


Our courses are just one part of our process.

To find out more about how we build, plan and launch programs head to the process page.

Find out more