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Lessons in this course

Sales Automation

A guide to the technology & its potential business application

Lesson trailer

HubSpot Video

About the course

Building capability in sales automation is essential for companies that want to succeed in today’s business landscape. This course looks at the huge value of leveraging sales automation across key areas, including Sales strategy, Lead Identification and Qualification, and Post Sales Activities.

Your teams will…

  • Gain an understanding of the benefits of sales automation
  • Be prepared to discuss sales automation and where to leverage it
  • Appreciate how to drive success with sales automation

Beneficial for


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