Lessons in this course
About the coursePricing has become one of the most pressing strategic areas for consumer goods and retail companies - especially in the fast-moving world of eCommerce. Factors such as economic conditions and ever-evolving consumer needs and behaviors all mean brands must take a comprehensive approach to pricing, from strategy to execution.
Your teams will…
- Recognize what needs to be considered in a comprehensive approach to pricing
- Feel better prepared to evaluate different pricing approaches
Beneficial foreCommerce and supporting functions
Average rating out of 5
Average increase in knowledge