Lessons in this course
About the courseIn an increasingly challenging business landscape, successful brands are employing net revenue management to deliver incremental sales and profit growth. Key to success in this discipline is a proper understanding of its core levers - price, portfolio and promotion - along with an effective strategy.
Your teams will…
- Feel more confident in understanding the levers of price, promotion and portfolio mix
- Develop a common net revenue management culture across business units
- Feel better prepared to develop and deploy a net revenue management strategy