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Mobile

Lessons in this course

Mobile Mindset

Reaching your customers effectively with a mobile-first approach

Mobile Marketing

Building a winning mobile marketing strategy

Lesson trailer

About the course

To successfully reach your customers on mobile devices, you need to really understand their behavior, recognize how the needs of your audience differ depending on the device they’re using and deliver an experience that entertains and delights. In short, your teams need to adopt a ‘mobile mindset’.

Your teams will…

Understand how to integrate mobile with other media channels to enhance the customer experience
Feel better prepared and ready to design a mobile strategy around customer needs
Increase confidence and ability to set goals and KPIs that support your wider business objectives