‹ Back to courses

Marketing Automation

Course Banner

Lessons in this course

Marketing Automation

A guide to the technology & its potential business applications

Lesson trailer

About the course

Technology is changing marketing and building capability in marketing automation is essential for companies that want to succeed in today’s business landscape. This course looks at the huge value of leveraging marketing automation across the areas of marketing intelligence, advertising automation and marketing workflow.

Your teams will…

  • Gain an understanding of the benefits of marketing automation
  • Be prepared to discuss marketing automation and where to leverage it
  • Appreciate how to drive success with marketing automation

Beneficial for


Ready to build a learning path?

If you’re ready to take the next step and start upskilling your teams, we’re ready to help. Get in touch with our team to start the process.


Our courses are just one part of our process.

To find out more about how we build, plan and launch programs head to the process page.

Find out more