Lessons in this course
About the courseThe rise in popularity of eRetail events - such as Amazon Prime Day - presents a range of opportunities for brands looking to capitalize on consumer spending. But in order to overcome the various challenges, it’s crucial to understand the fundamentals of planning, preparation and execution.
Your teams will…
- Be better prepared to discuss eRetail events
- Understand the range of benefits and challenges in participating in eRetail events
- Identify the key components and principles of driving success in eRetail events