Lessons in this course
About the courseWith eCommerce rapidly expanding, brands need to up their game to meet the needs of consumers across a range of eCommerce business models. An in-depth understanding of these models - including their benefits and challenges - will help your teams prioritize resources and set up for success.
Your teams will…
- Understand the eCommerce landscape and the various business models available
- Understand the levers which help brands to increase profitability
- Grasp the pivotal importance of an agile, test and learn approach to eCommerce
- All Business Units