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Lessons in this course

Digital Retail Media Essentials

Leveraging targeted & personalized campaigns at the point of purchase

Digital Retail Media Strategy

Defining & measuring success with retail customers

Digital Retail Media Best Practice

Executing & optimizing campaigns to win on the digital shelf

Lesson trailer

HubSpot Video

About the course

With so much competition in eCommerce, digital retail media can be a great way to stand out. But, your teams will need to understand that the processes and benefits of running campaigns will vary across different retailers - and depend on the resources and ambitions of your brand.

Your teams will…

  • Identify the opportunities available in the digital retail media space
  • Understand how to go about selecting the right retailers to launch campaigns with
  • Learn about how you might plan a digital retail media campaign

Beneficial for

  • Sales and Marketing

Ready to build a learning path?

If you’re ready to take the next step and start upskilling your teams, we’re ready to help. Get in touch with our team to start the process.

Contact Us Here

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