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Lessons in this course

Intro to Digital Ad Formats

Planning & optimizing digital ad campaigns

Lesson trailer

HubSpot Video

About the course

With so many digital ad formats available, choosing the right ones for your campaigns can be challenging. There are so many factors to consider: who is your audience and where do they consume content? What do you want to achieve? And how will you know if your campaigns are successful?

Your teams will…

  • Identify goals and KPIs you should use to monitor your advertising activity
  • Feel more confident discussing different digital ad formats and A/B testing

Beneficial for

  • Marketing

Ready to build a learning path?

If you’re ready to take the next step and start upskilling your teams, we’re ready to help. Get in touch with our team to start the process.

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