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Lessons in this course

Category Management Essentials

Understand how to formulate a customer-centric approach and enhance supplier and retailer collaboration.

Category Management Best Practice

Analyze and utilize data to plan and execute category growth strategies.

Lesson trailer

HubSpot Video
 

About the course

What’s the category management course about?

For businesses wanting to succeed online, category management on the digital shelf is no longer a nice-to-have but a must-have. We’ll take you through the three core principles and four levels of category management, so you can bring your eCommerce teams up to speed and ready for online growth.
 

Your teams will…

Featuring in-depth, engaging and up-to-date modules, our course will help you become a category management master in no time. You’ll get to grips with what category management is, how it relates to the digital shelf, the strategies you need to adopt, how data plays its part and how collaboration can help you reach eCommerce success.
 

Beneficial for

Sales and Marketing Teams

Ready to build a learning path?

If you’re ready to take the next step and start upskilling your teams, we’re ready to help. Get in touch with our team to start the process.

Contact Us Here

Related Courses

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We take a full-circle approach. To learn more about how we build, plan and launch programs, check out our process.

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