Lessons in this course
Ad Tech Explained Part 1
How do digital advertising campaigns work?
Ad Tech Explained Part 2
How ad tech is used to execute successful campaigns
About the courseDigital ad campaigns can now be run on a wide variety of platforms, and require increasingly sophisticated tools and techniques. With ad tech training, your teams will understand how all this technology works and learn how to maximize the opportunities available.
Your teams will…
- Understand what to look for in a good campaign plan
- Understand how different types of ad tech are used together to execute personalized campaigns
- Have better conversations about ad tech and programmatic trading with agency partners
Average rating out of 5
Average increase in knowledge
Highly effective courses are just one part of our process.
We take a full-circle approach. To learn more about how we build, plan and launch programs, check out our process.