Data & Insights
The Countdown to Cookie Deprecation: Act Fast or Risk Getting Caught Out
Google has announced sweeping policy changes which will spell a dramatic shakeup of the online adver…
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Data & Insights
Could Analytics Hold the Key to Your Success?
As of October 2020, there are 4.66 billion active Internet users globally. Those people use websites…
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Content & Channel Optimization
Shedding a Light on Dark Data
The digital world generates an enormous amount of data – in fact, over 2.5 quintillion bytes every d…
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Data & Insights
How Sales Analytics Tools Can Boost Your Business
Thanks to the success of data-informed sales strategies, companies are rapidly abandoning their ‘gut…
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Data & Insights
How the Worlds Biggest Supermarkets Are Harnessing Digital to Transform the Way We Shop
A supermarket revolution is in full swing. As many retailers struggle to adapt to digital transforma…
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Data & Insights
How can you successfully leverage the power of data?
It’s a tough time to be a marketer in this era of Big Data. Massive breaches of data privacy such a…
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Data & Insights
Across the Pond: How the smartest companies in the US are harnessing GDPR
For many businesses in the US the landmark data privacy ruling GDPR can spark feelings of fear and d…
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