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10 Analytics Tools that Can Help you Stay on Top of your eCommerce Game

10 Analytics Tools that Can Help you Stay on Top of your eCommerce Game

In today's increasingly competitive eCommerce landscape, CMOs and eCommerce directors need to make smart choices about the way they sell onl...

All You Need to Know About Social Selling: A Comprehensive Guide

All You Need to Know About Social Selling: A Comprehensive Guide

Social selling has emerged as a powerful strategy for businesses across all sectors, including B2C, D2C, and B2B.

How AI can Affect your Digital Marketing Campaigns

How AI can Affect your Digital Marketing Campaigns

It's one of the fastest technological shifts we've ever seen. AI tools are having their moment, and every day we see new developments in thi...

Leadership Skills that will Shape Pharma Transformations in 2023

Leadership Skills that will Shape Pharma Transformations in 2023

Pharma is undergoing unprecedented change. Technology advances like artificial intelligence (AI) and machine learning (ML), vendor solution ...

The New Normal in eCommerce Pricing & Trade Promotion Management

The New Normal in eCommerce Pricing & Trade Promotion Management

Have you ever wondered why some of your products sell super and others don’t? Well, it probably has a lot to do with your pricing.

5 Examples of Digital Pharma Disruption

5 Examples of Digital Pharma Disruption

Succeeding at digital transformation requires a dedication to change, particularly when it comes to the digital technologies shaping the pha...

Are your Product Launch Campaigns for Pharma & Healthcare Delivering Ultimate Impact?

Are your Product Launch Campaigns for Pharma & Healthcare Delivering Ultimate Impact?

Having had the privilege of contributing to many country, regional and global launches, as well as working with healthcare organizations to ...

2023 Digital Trends in Pharma: Is your team prepared?

2023 Digital Trends in Pharma: Is your team prepared?

In 2020, investment in healthcare technology grew by 47%, reaching $51 billion. The rapid pivot to telehealth and other digital solutions, n...

eCommerce trends in CPG in 2023: Is your team prepared?

eCommerce trends in CPG in 2023: Is your team prepared?

The pandemic changed the way people shop, driving consumers online for just about everything including groceries. This shift in behavior wil...

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