eCommerce
All You Need to Know About Social Selling: A Comprehensive Guide
Social selling has emerged as a powerful strategy for businesses across all sectors, including B2C…
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Martech & Personalization
How AI can Affect your Digital Marketing Campaigns
It's one of the fastest technological shifts we've ever seen. AI tools are having their moment, an…
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Pharma & Healthcare
Leadership Skills that will Shape Pharma Transformations in 2023
Pharma is undergoing unprecedented change. Technology advances like artificial intelligence (AI) a…
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eCommerce
The New Normal in eCommerce Pricing & Trade Promotion Management
Have you ever wondered why some of your products sell super and others don’t? Well, it probably ha…
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Pharma & Healthcare
5 Examples of Digital Pharma Disruption
Succeeding at digital transformation requires a dedication to change, particularly when it comes t…
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Pharma & Healthcare
Are your Product Launch Campaigns for Pharma & Healthcare Delivering Ultimate Impact?
Having had the privilege of contributing to many country, regional and global launches, as well as…
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Pharma & Healthcare
2023 Digital Trends in Pharma: Is your team prepared?
In 2020, investment in healthcare technology grew by 47%, reaching $51 billion. The rapid pivot to…
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eCommerce
eCommerce trends in CPG in 2023: Is your team prepared?
The pandemic changed the way people shop, driving consumers online for just about everything inclu…
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eCommerce
Omnichannel retailing: 10 tips on getting started
Given that 80% of consumers prefer an omnichannel strategy due to the seamless shopping experience…
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